Stay Active, Visible and Credible
Keep your business present across the platforms customers check before they enquire. I help service businesses across New Zealand and Australia plan, create and publish consistent social content without the weekly scramble of deciding what to post.
Most customers will not enquire after seeing one post.
They may check your profile after finding you on Google, visit your website, read reviews, then return to social media before making a decision.
An active profile helps show that your business is current, credible and still doing good work.
Social media management is mainly a trust, visibility and audience-building service. Direct leads can happen, but they are usually a secondary result rather than the main purpose of organic posting.
SOCIAL MEDIA MANAGEMENT
Social Media Builds Familiarity
What Is Included
Profile Review
Your existing profiles are checked for gaps, outdated details and obvious improvements.
Content Planning
A monthly content calendar keeps topics, promotions and key dates organised.
Post Creation
Graphics and captions are created around your services, audience and brand direction.
Scheduling
Approved content is scheduled across the agreed platforms.
Monthly Reporting
You receive a clear update covering reach, engagement, audience movement and the strongest-performing content.
What We Can Post About
A useful social feed should show more than promotions.
Content may include:
completed projects
service explanations
customer questions
team and business updates
useful tips
behind-the-scenes work
customer reviews you have permission to share
seasonal reminders
offers and announcements
links to website content
The best results come when your business regularly supplies real photos, updates and useful information from the field.
Social Media Management Packages
Social Media Management is a good fit for:
-
trades and home service businesses
-
clinics and health providers
-
accountants and advisers
-
consultants and agencies
-
property and professional services
-
other businesses that need to look active and trustworthy
It is especially useful when posting has become irregular, the profiles look neglected, or content keeps falling to the bottom of the weekly list.
The standard service focuses on:
-
Facebook
-
Instagram
-
LinkedIn
These platforms suit many local and professional service businesses, though the right mix depends on where your customers spend time.
Social Basic
NZ$525 per month, plus GST
For businesses that need a light but consistent presence.
Includes three profiles, 9 posts per month, captions, scheduling, profile review and basic reporting.
Social Growth
NZ$850 per month, plus GST
For businesses that want a more active posting rhythm.
Includes three profiles, 18 posts per month, captions, content planning, scheduling, content distribution and monthly reporting.
Social Advanced
NZ$1,200 per month, plus GST
For businesses that need a stronger and more frequent presence.
Includes three profiles, 30 posts per month, captions, a monthly content calendar, scheduling, content distribution, performance reporting and recommendations.
Social Media in Practice. Some Featured Case Studies
See how consistent planning, stronger content and regular publishing can help service businesses stay visible, build trust and present a more credible brand online.
A growing bin cleaning business needed more than occasional posts. As a newer local service provider, the brand had to become easier to notice, more credible and more familiar to customers before they felt ready to book.
The social media strategy focused on audience research, profile improvements and consistent content across Facebook and Instagram, including service education, hygiene tips, eco-friendly messaging and before-and-after results. Over six months, the campaign generated 953,800 Facebook views, 3,400 content interactions, 7,800 link clicks and 9,600 profile visits. Instagram added another 45,100 views and reached 42,900 accounts, giving the business a much stronger and more professional social presence.
Eco-Friendly Bin Cleaning Service
How a Local Bin Cleaning Service Built a Stronger Brand Through Social Media
A supplier of workwear, uniforms, PPE and custom-branded apparel needed a stronger way to reach the businesses most likely to buy. The social media strategy focused on audience research, profile improvements and a steady mix of product showcases, industry tips and branded content designed to build trust and keep the company visible.
Over three months, the campaign generated 650,600 views, reached 247,900 viewers, recorded 3,100 content interactions and drove 4,800 link clicks. Profile visits also climbed to 4,800, while follower growth improved by 70.8%, helping the business reach more buyers across hospitality, healthcare, retail and manufacturing.
Workwear and Uniform Supplier
How Consistent Social Content Helped a Workwear Supplier Reach More Businesses
A commercial and residential cleaning company needed to reach more homeowners, renters and local businesses while building stronger trust online. The strategy centred on audience research, clearer service positioning, profile improvements and regular content covering vacate cleans, oven cleaning, home cleaning and office cleaning.
Across six months, the campaign generated 387,000 Facebook views, 2,800 link clicks and 1,500 profile visits. Content interactions rose by 445%, while profile visits increased by 216.7%, giving the company a more active, professional presence and helping its services reach a broader local audience.
Commercial and Residential Cleaning Service
How Consistent Social Content Built Trust for a Local Cleaning Business
Ready to Stay Consistent?
Tell me which platforms you use, what you currently post and where the process keeps falling over.
I will recommend a sensible monthly option based on the level of activity your business needs.
Based in Auckland, NZ
Proudly supporting the freelance community 💙